PRIVACY POLICY

Privacy Policy

Casa Di Vina is committed to safeguarding your privacy and protecting your data. The purpose of this document is to clarify what information is collected from users and how it is used. This policy covers our data collection activities both online and offline, covering the personal data we collect through our channels, including – but not limited to – Websites, Third Party Social Networks, Customer Service, Points of Sale, Surveys and Events. Please note that we may aggregate combined personal data from different sources (eg our website and offline events). As part of this, we combine personal data that were originally collected by different entities of Casa Di Vina Group or partners. You can refer to the section “About Your Rights with respect to Personal Data” for more information on how to object to this. In some specific cases, if you decide not to provide us with your personal data indicated as necessary (we will indicate when this is the case, for example by explicitly placing this information in our registration forms), we may not be able to provide you with our products and /or services.


Personal Data Sources
We collect your personal data through the following sources:
• Casa Di Vina website: All our websites can be used to collect personal data. This includes both websites that we operate directly through our domains and IP addresses, as well as websites or pages that we establish on third-party services, such as Facebook, Instagram, and other third parties that offer this type of service.
• Electronic Mail and Instant Messaging Systems: Services used to maintain electronic communications between you and Casa Di Vina, including those provided directly by us, or third-party services such as WhatsApp, SMS (short message service) and similar.
• Customer service and sales center: Communications carried out with you through our service and sales centers.
• Ads, advertisements and online forms: Interactions with any type of advertisements, advertisements and online forms of Casa Di Vina.
• Offline registrations: Registrations filled out offline, distributed during events and other interactions with Casa Di Vina.
• Data received from third parties: Including, but not limited to, social networks and third party websites such as Facebook, Instagram, Linkedin, and similar, data aggregator services, Casa Di Vina partners, public sources and data received during acquisition of other companies.


What are your personal data we collect and how it is collected
During your interaction with Casa Di Vina, using one of the aforementioned collection sources, we may collect various types of personal data about you, as explained below:
• Contact Information: Includes any type of information that may facilitate our contact with you, including your physical mailing address, telephone numbers, email addresses, websites and social media profiles.
• Login information: Includes information to identify and authenticate yourself to services provided by Casa Di Vina, including your registration name (login), password in non-recoverable format (encrypted), and security questions.
• Demographic information and your interests: Any information that might describe your demographics, habits or behavioral characteristics, including items such as your birthday, date of birth, age or age group, gender, geographic location, favorite products, hobbies and pastimes, other family interests and information or about your lifestyle.
• Technical information about your computing equipment or mobile devices: Details about your computer or other portable device that was used to access one of our websites, services or applications, including a record of the IP address used to connect your computer or device to the internet, including your geographic location, operating system type and version, and web browser type and version. If you access a Casa Di Vina website or app using a mobile device, such as a smart phone or tablet, the information collected will also include, where permitted, your phone's unique device ID, geographic location and other similar data from the mobile device.
• Information about how you use our websites and services: During your interaction with our websites and services, we use automatic data collection technologies to capture information about the actions you have taken. This may include details such as which links you click, which pages or content you view and for how long, and other similar information and statistics about your interactions such as content response times, download errors and duration of visits to certain pages. This information is captured through automated technologies such as Cookies (Browser Cookies, Flash Cookies and the like) and web beacons, as well as via third-party tracking. You are completely free to object to the use of such technologies, for that see the details in the Section “About Your Rights Regarding Personal Data”.
• Market surveys and consumer feedback: Information that you voluntarily share with Casa Di Vina about your experience using our products and services.
• Consumer generated content: Including any content you create and share with Casa Di Vina on third-party social networks or by uploading to one of our websites, apps and other online and offline services, including the use of network apps third-party social media, such as Facebook, Instagram, LinkedIn and the like. This data includes texts, comments, articles, photos, videos, personal stories or other similar content and media. Where permitted, we collect and publish consumer-generated content in connection with a variety of activities, including marketing of Casa Di Vina products and services, contests, awards and other promotions, website community features, consumer engagement, and social media. the 3rd.
• Third party social network information: This is any data you publicly share on a third party social network or information that is part of your profile on a third party social network (such as Facebook, Instagram, Linkedin and the like) and that you allow the third-party social network to share with us. This data may include details such as your basic account information (name, email address, gender, date of birth, current city, profile photo, user ID, friends list and similar information.) and any other information or additional activities that you allow the third-party social network to share with us. We receive your third-party social network profile information (or parts of it) whenever you download an item or interact with a Casa Di Vina web service or application on a third-party social network, whenever you use a social networking feature that is integrated into a Casa Di Vina website or whenever you interact with us through a third-party social network. To learn more about how your information from a third-party social network is obtained by Casa Di Vina or to opt-out of sharing this social network information, please visit the website of the specific third-party social network.
• Financial and payment information: Any data that Casa Di Vina needs to fulfill an order, or that you use to make a purchase, such as your debit or credit card details (cardholder name, card number , expiration date, etc.) or other forms of payment used. Casa Di Vina or our payment processing service providers handle your financial and payment information in compliance with applicable laws, regulations and security standards, such as the PCI DSS (“Payment Card Industry Secutiry Standards Council”).
• Contacts with our Customer Service and Sales Center: Your interactions with our Customer Service and Sales Center may be recorded or listened to, in accordance with applicable laws, for the operational needs of Casa Di Vina. Financial and payment information details are not recorded. When required by law, you will be informed of such recording at the beginning of your call.
• Sensitive Personal Data: Casa Di Vina does not normally handle personal data considered sensitive under current legislation, therefore we do not intend to collect or process sensitive personal data in the normal course of your interactions with our products or services. When there is a legitimate interest in or it is necessary to process your sensitive personal data for any reason, we will obtain your prior, express and formal consent to any processing that is voluntary (eg for marketing purposes). If we process your sensitive personal data for other purposes, we rely on the following legal bases: (i) crime detection and prevention; and (ii) compliance with applicable law.


About Personal Data of Children and Adolescents
Casa Di Vina does not knowingly solicit, collect, process, store or share personal data of underage children and adolescents. If we discover that any type of handling of such data has taken place unintentionally, we will quickly remove that child or adolescent's personal data from our records.
However, Casa Di Vina may collect personal data of children and teenagers directly from their parents or legal guardians, and with explicit consent, and in accordance with the rules of current legislation.
About the use of Cookies, log files and similar
Cookies are small text files that can be placed on your computer or handheld device by websites or web services that you use. They are used to ensure the proper functioning of websites and other online services, as well as to provide information to the owners of the website or online service.
Cookies are used to improve the use and functionality of Casa Di Vina's websites and other compatible web services and to better understand how our visitors use our websites and online services, as well as the tools and services they offer. Cookies facilitate the process of adapting the Casa Di Vina websites to your personal needs, facilitating their use whenever possible, receiving feedback on the satisfaction of our consumers.
Casa Di Vina uses the following types of Cookies on its compatible websites and services:
• Session Cookies: These are cookies for temporary use, which are deleted when you close your browser. When you restart your browser and return to the website that created the cookie, that website treats you as a new visitor.
• Persistent Cookies: These are Cookies that remain on your browser until you delete them manually or until your browser deletes them according to the duration period established by the cookie. These Cookies will recognize your return as a visitor to a Casa Di Vina website or service.
• Necessary Cookies: Cookies strictly necessary for the operation of a compatible website or service of Casa Di Vina. They allow you to browse the site and use our features.
• Cookies that send us information about you: We place these types of Cookies on a compatible website or service of Casa Di Vina and this type of Cookie can only be read by our compatible websites and services.
• Cookies in Casa Di Vina advertisements: We place Cookies in advertisements and advertisements that are displayed on compatible third-party websites and services. We obtain information through these Cookies when you click or interact with the advertisement or advertisement. In this case, Casa Di Vina is placing a “third party” cookie. We may use this data obtained by third-party Cookies to send you other advertisements that we believe are relevant or of interest to you based on your past behavior.
• Cookies that share your information with third parties: These are Cookies placed on a Casa Di Vina website by our partner companies, as online advertising services. They may use the data collected by these Cookies to anonymously send you targeted advertisements from other websites based on your visit to Casa Di Vina's compatible websites or services.
Casa Di Vina's compatible websites and services may also use other tracking technologies similar to Cookies, which may collect information such as IP addresses, log files and web beacons, among others. This data is also used to help us adapt Casa Di Vina's websites and other compatible services to your personal needs.
See more details below:
• IP addresses: An IP address is a number used on the internet or a network to identify your computer. Every time you connect to the internet, your computer receives an IP assigned by your internet service provider. We may register IP Addresses for the following purposes:
• Handling of technical problems;
• Maintaining the protection and security of our websites and other online services;
• Gain a better understanding of how our websites and other online services are used;
• Adapt our content to your needs depending on your geographic location.
• Log Files: Casa Di Vina or a third party working on our behalf may collect information in the form of log files that detail website activities and collect statistics on user browsing habits. Usually these records are generated anonymously and help us to understand details such as:
• The type of browser and system used by users of our websites or online services;
• Details about the user's session, including the originating URL, the date, time and which pages the user visited on our supported websites and services, and how long the user spent using them;
• Other navigation or click count details including website traffic reports, unique visitor count and similar data.
• Web beacons (web beacons): we can use web beacons (or transparent GIFs) on Casa Di Vina websites. Web beacons (also known as webbugs or web beacons) are small sequences of code that allow you to deliver a graphical image to a web page for the purpose of transferring data back. We use web beacon information for a variety of purposes, including:
• Understand how a user responds to email campaigns;
• Traffic reports from our supported websites and services;
• Perform unique visitor counting, advertising and email auditing and reporting, and personalization on our websites and other supported services.
It is important to remember that it is up to you to ensure that the settings on your computer or handheld device reflect whether you consent to accepting Cookies or not.
Most browsers allow you to set rules to warn you before accepting Cookies or simply rejecting them. You do not need to have Cookies enabled to use or browse most of Casa Di Vina's websites and online services, however in this case we cannot guarantee that you will be able to access all of its features. We recommend that You see the “help” button on your browser how to perform this type of configuration. Remember that if you use different browsers, or even different computers and/or handheld devices in different locations, you will need to ensure that each device and browser is set to your personal Cookies preferences.
As our web beacons can be part of a web page, it is not possible to opt-out of this type of feature, but you can make it completely non-functional by enabling the “opt out” feature. -out” for Cookies placed by this flag.
About the use of your personal data
The following items describe the purposes for which Casa Di Vina collects your personal data, and the different types of personal data we collect for each purpose. Please note that not all uses below will be relevant to all individuals and may only apply to specific situations.
• Consumer services: Your personal data is used for the purpose of providing services to the consumer, including answering your doubts, inquiries and suggestions. This usually requires certain personal contact information and information about the reason for your inquiry, question or suggestion, for example, what was your order, whether there is a technical issue, product question or complaint, general inquiry.
• Reason for using your personal data in this situation:
• Fulfill contractual obligations;
• Comply with legal obligations;
• Our legitimate interests.
• Our legitimate interests in this situation:
• Continuously improve Casa Di Vina products and services;
• Continuously improve the effectiveness of our customer service.
• Social networks and third-party websites: We use your personal data when you interact with social networking functions and third-party websites, such as “likes”, to serve ads and interact with you on third-party social networks. How these interactions work, the profile data that Casa Di Vina obtains about you, and how to cancel them (“opt-out”) can be understood by reviewing the privacy policies directly on the respective social networks and third-party websites.
• Reason for using your personal data in this situation:
• Our legitimate interests;
• We have obtained your consent (when necessary).
• Our legitimate interests in this situation:
• Understand which of our products and services might interest you and provide information about them;
• Define consumers for new products or services.
• Personalization (offline and online): Based on your consent (when required according to current legislation), Casa Di Vina uses your personal data (i) to understand your preferences and habits, (ii) to anticipate your needs, based on our understanding your profile, (iii) to improve and personalize your experience on our websites and applications; (iv) to ensure that the content on our websites and applications is optimized for you and your computer or device; (v) to send you targeted advertising and content, and (vi) to allow you to participate in interactive functions whenever you choose to do so. In this situation, the use of your personal data is completely voluntary, which means that you can object, or even withdraw your consent at any time, to the processing of your personal data for these purposes. For more details, see the “About Your Rights to Personal Data” section of this policy.
• Reason for using your personal data in this situation:
• Our legitimate interests;
• We have obtained your consent (when necessary).
• Our legitimate interests in this situation:
• Understand which of our products and services might interest you and provide information about them;
• Define consumers for new products or services.
• Fulfillment of your orders: We use your personal data to process and ship your orders, as well as inform you of the status of your orders, correct addresses, and conduct identity verification and other fraud verification activities. This involves the use of certain personal data and, in certain situations, payment information.
• Reason for using your personal data in this situation:
• Fulfill contractual obligations;
• Legal obligations;
• Our legitimate interests;
• We have obtained your consent (when necessary).
• Our legitimate interests in this situation:
• Improve and develop new products and services;
• Be more efficient in fulfilling your orders;
• Protect our systems, networks and employees;
• Fully comply with legal obligations.
• Other purposes and situations in general: In accordance with current legislation, Casa Di Vina uses your personal data for other general business purposes, such as maintaining your account, conducting internal or market research and measuring the effectiveness of our campaigns advertising. We reserve the right, if you have Grupo Casa Di Vina accounts, to integrate these accounts into a single account. We also use your Personal Data for the management and operation of our communications, IT and data security and protection systems.
• Reason for using your personal data in this situation:
• Fulfill contractual obligations;
• Legal obligations;
• Our legitimate interests;
• We have obtained your consent (when necessary).
• Our legitimate interests in this situation:
• Improve and develop new products and services;
• Be more efficient in fulfilling your orders;
• Protect our systems, networks and employees;
• Fully comply with legal obligations.
About the disclosure of your personal data
In addition to the entities that are part of the Casa Di Vina Group, we may share your personal data with the following types of third-party organizations:
• Service Providers: These include external companies that are used by Casa Di Vina to help operate our business. Service providers and their selected employees are only authorized to access your personal data on behalf of Casa Di Vina for specific tasks that are required of them based on our direct instructions. Our service providers are contractually obliged to keep your personal data confidential and secure, and in cases of breach they are jointly and severally liable in accordance with current legislation.
• Credit analysis, debt collection and financial services agencies: As permitted by applicable law, credit analysis and/or debt collection agencies are external companies that Casa Di Vina can use to help us verify the status of the your credit or to collect overdue payments.
• Third-party companies that use personal data for their own marketing purposes: Except for situations where you have given your specific consent, Casa Di Vina does not license or sell your personal data to third-party companies for their own marketing purposes. In cases where this type of sharing occurs, the identity of these third-party companies will be revealed prior to obtaining your consent.
• Third parties who use your personal data for legal reasons or due to merger/acquisition: We will disclose your personal data to third parties for legal reasons or in the context of a merger or acquisition at Casa Di Vina.


About the retention and termination of the processing of your personal data
In accordance with current legislation, Casa Di Vina uses your personal data for as long as necessary to satisfy the purposes for which your personal data were collected, as described in this policy, or to comply with applicable legal requirements.
Personal data used to provide a personalized experience to you will be kept exclusively for the time allowed, in accordance with current legislation.
You can obtain further details about the retention of your personal data through the communication channels detailed in this policy.
When at the end of the processing of your personal data, these will be eliminated within the scope and technical limits of the activities, with authorization for conservation in the situations provided for in current legislation.
About the disclosure, storage or transfer of your personal data
Casa Di Vina adopts adequate measures to ensure that your personal data is kept confidential and secure. However, these protections do not apply to information you have chosen to share in public areas such as third-party social networks.
• Persons who can access your personal data: Your personal data will be processed by our employees or authorized agents, as long as they need to have access to such information, depending on the specific purposes for which your personal data has been collected.
• Measures taken in operational environments: We store your personal data in operational environments that use reasonable security measures, both technical and administrative, to prevent any type of unauthorized access. We follow reasonable protocols to protect personal data.
• Measures that Casa Di Vina expects you to take: It is important that you also play a role in keeping your personal data safe. When creating an account online, please be sure to choose a password that is strong to prevent unauthorized parties from guessing it. We recommend that you never reveal or share your password with others. You are solely responsible for keeping this password confidential and for any action taken through your account on Casa Di Vina's compatible websites and services.
If you use a shared or public computer, never choose the option to remember your login name, email address or password, and make sure you have logged out of your account (loged out) whenever you leave the computer. You must also use any privacy settings or controls that Casa Di Vina provides on our website, services or applications, including those considered optional.
Transfer of your Personal Data: Given the nature of our business, it is possible that we may have to transfer your personal data stored within Casa Di Vina to third parties, in accordance with the purposes established in this Privacy Policy. For this reason, we may transfer your Personal Data to other countries, as long as these have laws and regulations compatible with those in force in Brazil.
About your rights regarding personal data
You have the right to confirm the existence, access, review, modify and/or request an electronic copy of the information of your personal data that are processed by Casa Di Vina.
You are also entitled to request details about the origin of your Personal Data or the sharing of this data with third parties.
At any time, you may also limit the use and disclosure, or revoke your consent to any of our activities for processing your personal data, except in situations provided for in current legislation.
These rights can be exercised through the communication channels detailed in this policy, and it is necessary to validate your identity by providing a copy of your RG or equivalent means of identification, in accordance with current legislation.
Whenever a request is submitted without providing the necessary evidence to prove the legitimacy of the data subject, the request will be automatically rejected. We emphasize that any identifying information provided to Casa Di Vina will only be processed in accordance with and to the extent permitted by applicable laws.
We emphasize that in certain cases, we will not be able to delete your personal data without also deleting your user account. Additionally, some situations require the retention of your personal data after you request its deletion, in order to satisfy legal or contractual obligations.
When available, our websites, applications and online services may have a dedicated function where you can review and edit your personal data. We emphasize that Casa Di Vina requests the validation of your identity using, for example, a login system with access password or similar feature, before allowing access or modification of your personal data, thus ensuring that there is no access. authorized to your account and associated personal data.
Casa Di Vina does its utmost to be able to answer any questions you may have about the way in which we process your personal data. However, if you have unresolved concerns, you have the right to complain to the relevant data protection authorities.
What are your choices about how we use and disclose your Personal Data
Casa Di Vina does its utmost to give you freedom of choice regarding the personal data you provide us. The following mechanisms give you control over the processing of your personal data:
• Cookies/Similar Technologies: You can manage your consent using:
• Our consent management solutions;
• Your browser settings to refuse some or all Cookies and similar technologies, or to alert you when they are being used.
• Advertising, marketing and promotions: You can consent for your personal data to be used by Casa Di Vina to promote our products or services through checkboxes located on the registration forms or by answering questions submitted by our representatives.
If you decide that you no longer wish to receive such communications, you may unsubscribe from receiving marketing-related communications at any time by following the instructions provided in such communications.
To unsubscribe from marketing communications sent by any means, including third-party social networks, you may opt out at any time by unsubscribing, via the links available in our communications, logging into our websites, applications, compatible online services or third-party social networks, and adjusting your user preferences or calling our customer service directly.
It is important to remember that, even if you unsubscribe from our marketing communications, you will continue to receive administrative communications from Casa Di Vina, such as orders, transaction confirmations, notifications about your account activities on our compatible websites and services, and other important non-marketing advertisements.
• Personalization (offline and online): Where permitted by law, if you want your personal data to be used by Casa Di Vina to provide you with a personalized experience or targeted advertising and content, you can indicate this through the checkboxes located on the registration form or by answering questions submitted by our representatives.
If you decide that you no longer want to benefit from this personalization, you can opt out at any time by logging into our compatible websites, apps and services, and selecting your user preferences in your account profile or by calling our email service directly. customer service.
• Targeted Advertising: Casa Di Vina may partner with ad networks and other service or advertisement providers, which feature advertisements and other advertisements on our behalf or on behalf of other companies not affiliated with Casa Di Vina. Some of these advertisements may be tailored to your interests, based on information collected on Casa Di Vina's websites and other compatible services or on the websites of organizations not affiliated with Casa Di Vina.
You may contact us using the communication channels detailed in this policy for more information on how to manage or cancel your participation in targeted advertising.
Changes to our Privacy Policy
Whenever Casa Di Vina decides to change the way we treat your personal data, this Policy will be updated. We reserve the right to make changes to our practices and this Policy at any time, as long as we maintain compliance with current legislation.
We encourage you to visit it frequently, or whenever you have questions, to see any updates or changes to our Privacy Policy.
How to get in touch
You can contact us to:
• Asking questions or comments about this Policy and our privacy and personal data protection practices;
• Complain;
• Confirmation of the existence of processing of your personal data;
• Obtain information on how to access your personal data;
• Correcting incomplete, inaccurate or outdated personal data;
• Obtain information on the anonymization, blocking or deletion of unnecessary, excessive or processed data in breach of the provisions of current legislation;
• Obtain information about the portability of your personal data to another service or product provider, upon express request, in accordance with current legislation;
• Request the deletion of personal data processed with your consent, except in the cases provided for in current legislation;
• Request details of public and private entities with which we share your personal data;
• Obtain information about the possibility of not providing consent and about the consequences of that refusal;
• Carry out the withdrawal of consent for the processing of your personal data, except in the cases provided for in current legislation;
• Other rights of the holder of personal data, according to current legislation.
For this, we ask that you contact us using the following channels:
• E-mail
diretoria@casadivinabahia.com.br
• Website
www.casadivinabahia.com.br/política-de-privacidade
• Telephone
(71) 3285-7339
• In person or by conventional mail:
Rua Flamengo 44, Lighthouse of Itapuã, House of Vinicius de Moraes, Salvador, Bahia, Brazil. CEP: 41635-480
Casa Di Vina will receive, investigate and respond, within a reasonable period of time, to any request or complaint about the way we treat your personal data, including complaints about breaches of your rights under applicable privacy and personal data protection laws.

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